November 29, 2007

Friday Tips: Reaching Out to the Smaller Towns

Filed under: Tips for Artists — Paul @ 7:29 pm

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Spoke today at a Topeka Rotary luncheon, as I speak at different functions from Des Moines to Wichita when not on the coasts.  Why these smaller towns?  Man, there’s great business to be done there.

Certain corporations and collectors in each of these cities are passionate about the arts, involved in their communities, and anxious to promote the arts.  They understand that doing this enriches their schools, institutions and businesses.  This means that they’re interested in working with regional galleries.  And although Topeka is 50 miles from KC, that’s still in my region.  In fact I’ve many great clients there.

So if I lived in Atlanta, Seattle or Philly, you can be sure I’d be doing this with the smaller cities nearby.  I trust your galleries are doing the same.  It’s not enough to hope the clients will walk through the door as a result of marketing; sometimes you must reach out to them.  When done with humor, inclusion and integrity, they’ll often reach back.

November 26, 2007

Fiber by Annie Helmericks-Louder

Filed under: Uncategorized — Paul @ 12:59 pm

November 23, 2007

Football and Morning Glory Seeds

Filed under: Uncategorized — Paul @ 10:06 am

November 21, 2007

Simple Installation

Filed under: Uncategorized — Paul @ 9:36 am

November 18, 2007

American Gangster

Filed under: Uncategorized — Paul @ 11:22 am

November 16, 2007

Showtime II: Opening for Paseo and Pembroke Kids

Filed under: Tips for Artists — Paul @ 9:04 pm

Opening Tonight for Richard Raney and Brian Slawson

Filed under: Uncategorized — Paul @ 7:53 am

November 14, 2007

Show for Richard Raney

Filed under: Uncategorized — Paul @ 9:03 pm

November 13, 2007

Show for Brian Slawson

Filed under: Uncategorized — Paul @ 8:32 pm

November 9, 2007

Showtime: Opening for Paseo and Pembroke Kids

Filed under: Uncategorized — Paul @ 8:19 pm