Friday Tips: Forming Your Art Gang


Toulouse-Lautrec, With Some of His Gang

(Note: I wrote this a year ago, but it’s worth posting again.  Artist Magazine also published it.)

This is a great idea, backed by great tradition. Groups of artists have played a role in the development of one another’s careers throughout history–in terms of support, inspiration, and in some cases dissipation.

There was Degas’ group that gathered each summer in Brittany, which later gave rise to Gauguin’s group, which gave rise to the brawl that got his shin shattered. There was Lautrec’s group that roved in and out of a variety of Montmartre cafes, and experimented with a variety of absinthes. There was Benton’s crowd on Martha’s Vineyard, the American Impressionists at Old Lyme, and Jackson Pollock’s band of merry drinksters at the Cedar Bar on Long Island.

If you know these stories, then you know that brilliant work is associated with the usual suspects. You may also know that drug abuse and alcoholism was in some cases associated with same. It seems in many instances that there is a steep price for brilliance–although of course this is not always the case.

But it hasn’t just been artists who have banded together. All kinds of people engage in this practice for obvious reasons of mutual support, shared contacts, and shared beliefs. To me, young Ben Franklin’s coalition of intellectuals, entrepreneurs and artisans–called The Junto–is one of the best examples.

How do you form such a group, regardless of where you might live? Start by approaching the local paper. If you live in a fairly large city, it’s not likely that the major daily will do a story on this, but it is likely that a smaller, community-oriented paper will. But if the town where you live is moderate in population, it’s virtually a given that the daily will do a story. Why? Because journalists are often sympathetic to the arts, being part artist themselves.

So call the paper, get the name of the appropriate editor, and send them a press release. You can do this via e-mail or regular mail. I recommend the latter so that you can include visuals of your work as an example. The release is nothing more than a one-page business letter, explaining your idea, the story behind it, and why there is an element of human interest. Make the story as interesting as possible. Include details of when you want to meet, where, how frequently, etc.

And while you’re at it, you might want to mention some of the groups I alluded to above, and how this has always been a practice of dedicated artists. Just try to avoid the various aspects of drunkenness and hell-raising–unless you need that sort of thing.  If so, then be my guest.  Just get used to picking up the pieces, and issuing apologies.

Once the article comes out–assuming it does–undertake an e-mailing campaign with art teachers in your area, both at the college and high school levels. Many are artists themselves, hang out with artists, will gladly pass on the information, and probably join. It will be up to you to decide if you want to restrict the group to the kind of work that you do, or leave it wide open.

Just be sure to ask yourself, is this group going to merely be a collection of polite coffee sippers who gather to socialize, or are you going to get down to the blood-and-guts aspects of creating art, and be honest with yourselves in the process? This doesn’t mean that you can’t be polite, or that you can’t sip coffee. You should always be considerate, as I think vitriolic criticism is counter-productive, and rarely inspires change. But candor, when born of mutual respect, is essential for the advancement of individuals within any group.

Your purpose should be growth, both as individuals and artists. Growth is best achieved by grappling with and overcoming adversity, in both your work and personal life. That, in turn, is best dealt with through candor. When everyone understands that this is among the group’s goals, then you’ll be creating a coalition that may well leave a significant stamp on each of you for the rest of your lives. Good; that sure beats staying at home and doing nothing in perpetual solitude. There’s already enough of that in our society; too much in fact. This is one way to break out of it.

Have a great time with this. And hey, swap the coffee for wine if you want, or better yet, bourbon (then I’ll join). Absinthe? Man, I think I’d stay away from that.  Bad news.  Just ask Lautrec.

7 thoughts on “Friday Tips: Forming Your Art Gang

  1. A sign of the times: Now we often form our little groups over the ‘net, joining comrades from around the country (and sometimes the world), like with my beloved little group of contemporary realists, OAG (Online Artists Guild: http://www.forumsalon.com/index.php). It’s great to be in the company of like minded people, actually or virtually.

    The beauty of it is that although we may not all share locale, some of us have met in real life, and have shown work together as a group. In fact, an OAG show in NYC is in the works for 2008.

  2. Hi Paul,
    Thanks for re-running that article. I think artists sometimes need to be reminded that art isn’t created in a vacuum. In Pittsburgh, I’m part of a group of eight artists who meet once a month. (Wine? Always!) Getting honest feedback, being pushed to take risks and most importantly, having the support of like-minded artists has been a great experience. It started as an art-marketing group, but we found that it has evolved into so much more over the past year. We don’t create art when we meet, but we do show what we’ve been doing regularly. I do recommend a moderator for groups, as it’s helpful to keep the topics focused and not let someone go way off for 20 minutes about their dog, and no WHINING!!!

  3. Perfect! It’s much needed encouragement for artists. If they need more structure, I give away free marketing plans to artist salons at http://www.artbizconnection.com. My goal is to get artists out of their studios and building great things together.

    I agree with Peggi above (who I think is in one of the artbizconnection.com salons): NO WHINING. Ever. No one wants to hear it.

  4. I’ve tried to get other artist to join in paint outs or just talk once a month and exchange ideas,with no luck. I think I will try OAG..thanks for the information/

  5. Lacey: Interesting. I hadn’t thought about online groups, but then I’m rather slow at those things. A good way of sharing concepts/ideas, although I still prefer a loud room and an espresso–unless it’s Friday, then a low ball.

    Peggi: No whining. By god I’ll drink to that. We all have plenty to whine about, if we choose to. Bad form though. Doesn’t much advance enlightenment either.

    Alyson: Yeah, the point really is to avoid too much solitude. Artists have it tough enough as it is, and oddly will sometimes ostracize one another out of misunderstanding or excessive ego. Far better, I feel, to delve into mutual encouragement, just not of the sentimental sort.

    Delilah: Everywhere there are lonely people just begging, internally, for companionship, though they’re reluctant to express this. It is no different with artists. Try again; they’re out there, and you’ll learn much from one another.

  6. Great article Paul. Art can be such a solitary activity, it would be great to see artist communities flourishing as they seem to have in the past. Australia has a wonderful history for instance of plein air painters working together – it would be fabulous to see this happen again.

  7. Triecia: Australia, France or America, in my opinion it makes little difference. Television, the Internet and and the isolating tendencies of contemporary life do more to keep people apart than they do to band us together. 100 years ago, we didn’t have that option, and had to rely upon one another more. Not so much the case now. This is why I advocate groups such as those described above. It’s one more way of combating these mind-numbing tendencies.

    Do you suppose it’s all a case of Big Brother at last getting his way? Nay. I’m not a paranoiac. To me, just the inevitable result of heedless capitalism–although I’d rather take that than heedless communism.

    Interesting spelling of your name. What nationality, I wonder–I mean before Australia?

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